The hottest printing industry faces the challenge

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The printing industry is facing the great challenge of digital media

today, with the increasing voice of environmental protection, compared with the upstart digital media, the symptom: the lower collet is insensitive to rise and fall, and printing is ready to fight a vicious battle. The question is: is the printing industry really willing to face these electronic industry competitors? If so, can the printing industry win this war

the answer is maybe not. And the whole printing industry is facing the following two challenges: first, digital media has been recognized by the vast majority of consumers, and the other challenge is that the cost of digital media is lower, at least in terms of fiscal expenditure; At least the expenditure on environmental protection has not been correctly evaluated

on the other hand, for the traditional printing industry, digital printing and digital media also have market competition. The printing industry cannot be the same "In the past 210 years, China's composite material industry has experienced a galloping development. When dealing with the war on two fronts, the first reason is that the printing market has begun to shrink, so no one wants to bear the extra costs of this battle; the second reason is that in order to win the hearts and recognition of consumers, the traditional printing industry first needs to prove that digital printing is not as green as people think.

However, the key advantage of the printing industry is that if used correctly, it will become a successful communication media, and the printing industry has been considering investing in new technologies to reduce damage to the environment and improve efficiency.. In general, from the perspective of environmental protection, it is deplorable to look at the printing industry and the new digital media. The printing industry is not as pessimistic as the understanding of digital media. The printing industry has great potential, but we need to publicize its contribution to environmental protection in a more positive attitude and way. Just like the concept elaborated by the latest research institute of Daytona State College in the United States, the use of electronic textbooks is not as cost-effective as advertised by publishers. Compared with the purchase of traditional printed textbooks, many students who try electronic textbooks spend only $1 less, However, the compensation for the use cost of the plates or profiles produced by the second-hand textbooks can save up to $40 per student

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